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About NYI

people sitting on chair in front of laptop computers

About NYI

people sitting on chair in front of laptop computers

About NYI

About NYI — Nudge Your Intellect

Born from curiosity, built on human insight

Born from curiosity, built on human insight

NYI grew from a founder’s desire to decode the invisible architecture of the mind.
What began as quiet exploration has become a robust intelligence ecosystem — merging neuroscience, psychology, and design to help every child grow with clarity and confidence.

NYI’s work turns deep science into practical, human-centered understanding.

NYI grew from a founder’s desire to decode the invisible architecture of the mind.
What began as quiet exploration has become a robust intelligence ecosystem — merging neuroscience, psychology, and design to help every child grow with clarity and confidence.

NYI’s work turns deep science into practical, human-centered understanding.

Signature
photography of people inside room during daytime

Vision

A world where every learner’s mind is seen clearly — and every potential has the space to rise.

Mission

To bring together neuroscience, psychology, and design into a unified intelligence system that gives families and educators the clarity to guide real growth.

Purpose

To turn complexity into clarity, so every child can learn, grow, and thrive with confidence.

photography of people inside room during daytime

Vision

A world where every learner’s mind is seen clearly — and every potential has the space to rise.

Mission

To bring together neuroscience, psychology, and design into a unified intelligence system that gives families and educators the clarity to guide real growth.

Purpose

To turn complexity into clarity, so every child can learn, grow, and thrive with confidence.

photography of people inside room during daytime

Vision

A world where every learner’s mind is seen clearly — and every potential has the space to rise.

Mission

To bring together neuroscience, psychology, and design into a unified intelligence system that gives families and educators the clarity to guide real growth.

Purpose

To turn complexity into clarity, so every child can learn, grow, and thrive with confidence.

Values

The Principles That Shape Every Insight

At NYI, our values are not statements — they’re systems that guide how we think, design, and connect.

Every assessment, every interaction, and every report reflects our belief that intelligence is both measurable and meaningful.

Main office

Authentic

We stay grounded in science and real human experience.

Clarity

We make complex insights simple and usable.

Care

We treat every child’s journey with empathy and respect.

Innovation

We treat every child’s journey with empathy and respect

Impact

We measure success by real change in children’s lives.

Our Founder

The Intelligence Architect Behind NYI

At the heart of NYI is a singular vision — to decode human potential through science, strategy, and design.

AB blends deep expertise in finance, human intelligence, and behavioral design to create a new category of neuro-intelligence — one that transforms how we understand learning, talent, and decision-making.

AB | Abhinesh Fernandez

Founder and CEO of NYI,
(Nudge Your Intellect)

A neuro-intelligence architect and entrepreneur bridging neuroscience, psychology, and design. AB founded NYI to make intelligence measurable, meaningful, and deeply personal.

His background in finance and strategy grounds every scientific and design decision in real-world clarity and impact.
Meet AB, the founder of NYI — where neuroscience meets human intelligence to decode how we think, learn, and grow.

AB

Founder | CEO

Meet AB, the founder of NYI — where neuroscience meets human intelligence to decode how we think, learn, and grow.

AB

Founder | CEO

Meet AB, the founder of NYI — where neuroscience meets human intelligence to decode how we think, learn, and grow.

AB

Founder | CEO

Since its inception in 2022, NYI has grown under AB’s direct leadership — spanning scientific research, UX design, data evaluation, and business development.

His leadership connects engineers, psychologists, researchers, counselors, and designers into a unified intelligence ecosystem.

The result: a platform that’s scientifically rigorous, emotionally intuitive, and operationally precise.

AB’s philosophy: turn complexity into clarity, and insight into structured growth.

Every human carries a hidden algorithm of brilliance.
My purpose is to decode it — and design systems that let it evolve.

Every human carries a hidden algorithm of brilliance.
My purpose is to decode it — and design systems that let it evolve.

— AB

This mindset drives every innovation, partnership, and product at NYI.

This mindset drives every innovation, partnership, and product at NYI.

Ready to guide growth with insight?

Building human intelligence through science, data, and design. Empowering parents, schools, and students with clarity that lasts.

Company

Solutions

NYI

Counsellor Onboarding

NYI Whitepaper

Ready to guide growth with insight?

Building human intelligence through science, data, and design. Empowering parents, schools, and students with clarity that lasts.

Company

Solutions

NYI

Counsellor Onboarding

NYI Whitepaper

Ready to guide growth with insight?

Building human intelligence through science, data, and design. Empowering parents, schools, and students with clarity that lasts.

Company

Solutions

NYI

Counsellor Onboarding

NYI Whitepaper